Are you considering using lead generation services to gain more customers, but you’re wondering whether those services are ultimately a waste of money? Well, lead generation services might be a waste of money, but if you don’t know how to generate leads yourself for a reasonable price, then you need a lead generation service to do the job for you.
If you need to use lead generation services, your best bet is to have a plan in place to use them only for a short period of time, until you can cut out the middleman and start generating your own leads. In this episode, you’ll hear some tips that will help you make that plan.
Highlights of today’s episode include:
- The difference between a lead and a customer
- The importance of fast and frequent follow-ups
- How an in-person episode can convert a lead into a customer
- Why you should focus on building a long-term relationship with your clients
- How to find the most results with the least effort.